We’re so excited to shine a light on one of our favorite brands, Allure Bridals! Here’s a little bit about this fantastic designer:
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After many years of serving Tennessee brides in their fabric store, the Crum family decided to manufacture bridal gowns. C.E.O. Kelly Crum had expanded his mom's fabric store into a thriving wholesale bridal collection by 2000, gaining recognition for beautifully detailed and well-constructed dresses quickly. Soon after, Allure Bridals branched out into menswear and occasionwear!
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It's no secret that Allure's collections get a lot of praise - we can see why! The Allure Bridals brand family has over 20 years of experience in the bridal market and many successful formalwear collections.
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What we love about Allure Bridals is that they’re a family brand to the core. The legacy continues on as years pass. Their gowns are known for intricate detailing, from floral appliques to gorgeous draping and everything in between. Every gown is unique and features details that make the bride stand out. They aim to provide daily inspiration to brides-to-be as well as design and produce the perfect gown.
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If you’re ready to find the perfect Allure Bridals gown for your big day, browse our selection and then book your appointment with our team at Brides by Solo Bridal Boutique!